Business Analytics

Business students in class with laptops

Program Overview

The Business Analytics major offered by the Schroeder School provides students with a comprehensive understanding of business processes combined with analytical skills that are in high demand. Graduates will have the ability to provide insights and drive business innovation with data-driven solutions. This degree combines business, statistics, and information technology to prepare students to succeed in a complex and dynamic world.

Related Coursework

  • Intro to Statistics with R
  • Intro to Data Analytics
  • Data Visualization
  • Experimental Design
  • Machine Learning
  • Polling & Surveying
  • Marketing Analytics
  • Regression Analysis
  • Applied Business Analytics
  • Financial Analytics

Technical Skills Learned

Python, R programming language, Advanced Microsoft Excel, PowerBI and Tableau

Career Opportunities

The Bureau of Labor Statistics projects that analytics jobs will grow by 28% annually. A major in business analytics prepares you for a career in numerous fields like:

  • Marketing (targeted advertising and media campaigns)
  • Finance (portfolio management and forecasting)
  • Health Care (predict health risks and reduce costs)
  • Logistics and Supply Chain (improve efficiency and quality control)
  • Sports Management (player performance and advanced scouting)
  • … and many more.

Bright Futures

  • 2024 Schroeder School Seniors placed in the 92nd percentile on the Major Field Test versus 500 business schools.
  • Schroeder School of Business graduates have recently been employed with Amazon, Metronet, SS&C Technologies, Old National Bank, Spot Freight, TJX Corporations, Target, and Salesforce among others